This article addresses a common pain point for emerging eyewear brands: the prohibitively high minimum order quantities (MOQ) and tooling fees associated with full custom OEM production. We explain why jumping straight into bespoke mold-based manufacturing is risky for new brands, and introduce a smarter alternative — selecting from 1,000+ ready-to-ship wholesale glasses frames and adding a private label logo. Using IU Eyewear's Stock-Plus-Logo model, brands can order as few as 100 pairs, receive shipment in approximately 15 days, and test the market before scaling. The article also covers inventory turnover analysis, the complete branding package available (frames, pouches, cloths, cases), and provides a clear call to action.
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